Porsche Center Launching Event
The Porsche Center’s launch event was a showcase of state-of-the-art computer-generated (CG) production videos, a testament to the blend of innovation and tradition inherent in the Porsche brand. Our team was tasked with the creation of several key video elements for this event, including an engaging welcome loop, dynamic performance background motion graphics, and the primary video for the Porsche Center’s grand unveiling.
A highlight of our work was the transformation of vintage Porsche posters into a captivating welcome loop video, infusing a sense of nostalgia and heritage into a modern format. Complementing this, another welcome loop was crafted, drawing inspiration from Porsche’s current key visual, symbolizing the brand’s forward-looking vision.
The most challenging and rewarding aspect of this project was the in-depth exploration and understanding of the Porsche Center’s architectural and conceptual ethos. This deep dive enabled us to design visuals that were not only aesthetically aligned with the Porsche Center’s structure but also resonated with the brand’s message and values. Our approach was to distill the essence of Porsche’s legacy and innovation into compelling visual narratives, effectively communicating the grandeur and significance of the Porsche Center’s launch.
Welcome Video Loop – Art
Welcome Video Loop – Motorsport
Countdown
Launch Video
Credits
Client – Porsche
Agency – Freeman
Agency – Freeman
Project Manager – Joanne Lin, Vera Zheng (Future Yes Studio Ltd)
Production
Project Lead – Yeu Jian
3D Lead – CK Kong
Project Lead – Yeu Jian
3D Lead – CK Kong
MG Compositors – YeuJian, Oliver Te, Theam Kuo Liang
3D Artist – Ah Dai, CK Kong









































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